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Design Portfolio

Blu Condos  
Blu Condos

I contracted with FTK Partners, a locally owned and operated real estate development company in Austin, Texas, to create a presence on the web for their construction company (FTK Builders) and their latest property development project (Blu Condos). This example is the property development project's website. I provided the following services:

-- Consultation on the site layout and the feasibility of the client's design ideas
-- Creation of website pages based on graphic examples provided by client
-- Graphics and content editing

-- Intro movie programmed with Flash
-- Website interactivity programmed with Flash
-- Rollover/pop-up navigation programmed with Flash
-- Domain Name and Host Selection Assistance
-- Meta-tag keyword and SEO (search engine optimization)
-- Business Directories and Search Engines Listings
-- Site maintenance for two weeks post site launch

FTK Builders  
FTK Builders

I contracted with FTK Partners, a locally owned and operated real estate development company in Austin, Texas, to create a presence on the web for their construction company (FTK Builders) and their latest property development project (Blu Condos). This example is the construction company's website. I provided the following services:

-- Consultation on the site layout and the feasibility of the client's design ideas
-- Creation of website pages based on graphic examples provided by client
-- Graphics and content editing

-- Page transition special effects programmed with Flash
-- Website interactivity programmed with Flash
-- Rollover animation navigation programmed with Flash
-- Domain Name and Host Selection Assistance
-- Meta-tag keyword and SEO (search engine optimization)
-- Business Directories and Search Engines Listings
-- Site maintenance for two weeks post site launch

LPJC BeforeLPJC After
 
Launch Pad Job Club

I volunteered to assist a local nonprofit reassess their web design. I focused on what the board president considered to be the most important aspects for the purpose of the web site I was able to identify three distinct categories for that information and designed a layout that I thought would be more attractive and accessible and would help guide the user traffic deeper into the web site faster. The president was pleased with my design and it was presented to the web work group.

Audiomoxie  
Audiomoxie

James Laurance launched an independent record label, Audiomoxie Records, and redesigned the company identity. The web site needed to be revamped. We decided to retire the old site completely and start from scratch. James created the graphics to be used, the text for the content, and converted all audio files into web-ready MP3 format. I provided the following services:

-- Consultation on the remaining site layout and the feasibility of the Director's design ideas
-- Designed the site and content flow
-- Proofed and edited the content
-- Created the web site pages
-- Created an image based e-mail link
-- Created customized Shockwave Flash MP3 player
-- Programmed the interactive navigation bar based on the owner's graphic design
-- Set up credit card transaction capabilities via PayPal
-- Placed the site on the host server

Audiomoxie is busy and growing fast! Work on this site is ongoing.

Health Squared  
Health Squared

I was contracted to manage Health Squared, an alternative health care network, in October of 2005. Their web site was in immediate need of updating. Leaving the original design and layout intact, I made the following changes:

-- Changed the type style to a larger sans-serif font to add a more streamlined look
-- Added different font styling for the Benefits page for a bit of visual excitement
-- Added the News feature on the index or "Home" page
-- Created additional navigation buttons
-- Set up a PayPal account and added credit card transaction capability to the web site
-- Updated the contact information for all the vendors in the network
-- Added links to their external web sites within their individual listings
-- Placed the site on the host server
-- Identified and coded keywords and descriptions to enhance search engine visibility
-- Registered the site with a number of search engine listings and directories
-- Monitored web site traffic to determine the most effective search engine optimization

Audiomoxie-Retired
Designed for Internet Explorer 3.0+
Streaming audio disabled
 
Audiomoxie

Audiomoxie is a full-service production company that was launched in 2001 by my honorable husband, James Laurance. James, who is the Artistic Director for the company, had designed and created the logo, a layout design for the index or "Home" page, and had most of the text content prepared. I provided the following services:

-- Consultation on the remaining site layout and the feasibility of the Director's design ideas
-- Designed the site and content flow
-- Proofed and edited the content
-- Created the web site pages
-- Retouched and resized photographs
-- Edited and converted audio files for streaming
-- Created graphic navigation buttons with rollover animation
-- Created the intake form on the Contact page
-- Registered the domain name
-- Obtained web site hosting
-- Set up web e-mail address for the domain
-- Set up retrieval of web mail through Outlook Express
-- Set up credit card transaction capabilities via PayPal
-- Placed the site on the host server
-- Identified and coded keywords and descriptions to enhance search engine visibility
-- Registered the site with a number of search engine listings and directories
-- Monitored web site traffic to determine the most effective search engine optimization

U.T. CADD Laboratory
Designed for Internet Explorer 3.0+
 
U.T. College of Pharmacy
Department of Pharmaceutics
Computer Assisted Drug Design Laboratory

Dr. Robert Pearlman, the director of the CADD laboratory, enlisted me to help conceptualize a web site by which he could provide the general public more information about the department, the CADD laboratory's extraordinary work, and provide his research partners and laboratory staff a secured means for remote collaboration. We were able to identify users of the site and potential uses for the site upon our initial consultation. Subsequently, I designed a three tiered web site for the CADD laboratory. Tier 1, or the "Burnt Orange" tier was intended for interaction with the general public and student body. Accessible here was information regarding software in development and in distribution, recruitment announcements for computer programmers, news and general information regarding the department and the laboratory. Tier 2, or the "Green Tier" was designed for the use of industry professionals who would be collaborating, testing, purchasing and distributing software. Tier 3, or "The Blue Tier" was designed for the use of laboratory personnel for remote work and testing.

I created the first level of the web site design, demonstrating layout and type style for the site. Each subsequent tier would use the same layout and type style but would have a different color scheme. Upon approval of the site design, I turned the build-out of the design over to a third party due to the level of security that was to be implemented in the server-side programming. I oversaw the selection of the third party, handled the contract and scope of work, and oversaw the final build-out of the site.
     
 
   
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